Saturday, August 18, 2012

Movie cinema halls - a thing of the past?

Movies are entertaining stuff. There are few people on earth who do not like to watch movies. This is because movies can make you laugh, cry, feel pain and sorrow, as well as happy and joyous. There are many kinds of films out there - are there comedies, there are tragedy movies, animation movies, romantic movies, war or historical movies, fantasy films and what not. Take the example of Avatar or Batman. These movies are meant for all ages, across all cultures. Why? We must investigate and dig a little deeper to find the answer. 
Did you get the answer as yet? If not, let me help you with it. The reason is simple: in almost every culture in the world, there is the concept of a superhero; a superman or woman who will come and solve all the problems of that community or nation or whatever constitutes that entity or group of people. 
So, different kinds of movies are made depending on the geographical, cultural, social, economic and political views and backgrounds of the filmmakers as well as the target audience being kept in mind. 
Most of the movies are of commercial nature, i.e. the main aim is to get returns or profits, which then can be invested in other projects to make more wonderful films. So in a way, by visiting the movie theaters, you are paving way for future movies to be made, by paying for the ticket. 
But many people don't like to go to the movie halls anymore, they simply love to watch movies from home. Why is that? This is obviously because of the rise of computers, disc players and other gadgets of the digital era. There is, however, a huge digital divide in the world. This means that a good section of people, especially in the third world countries, cannot to afford to buy such expensive electronic gadgets which can allow them to watch movies from home or even while on the move, for eg. on an I-phone or I-pad or a tablet etc. 
The key therefore, is to identify the important social patterns if one has to understand about the film industry and its future prospects. Wrong are those who say that the future of the movie theater market is bleak. That may be the case in the immediate future, but not only the poor people from both third world and even developed countries will continue to visit the movie theaters like now, but also the richer, artistically minded individuals will keep visiting movie halls. 
There is a wholly different experience of watching movies in the halls. Nothing can replace that experience. It is also a great experience to watch with many other people. Private, group or personal viewing has its own place in its own right, but neither can replace the other. 
Cinema halls are therefore, there to stay, irrespective of developments in the film technology. 

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